Gucci and Gus Van Sant’s collaboration is now official — and it features an appearances by Harry Styles and Billie Eilish.
It was announced on Thursday morning that the fashion will present its upcoming collection Ouverture of Something that Never Ended as a seven-part film series of the same name co-directed by Gucci creative director creative director Alessandro Michele and Van Sant. The series will premiere during GucciFest from Nov. 16-22.
Shot in Rome, the series stars the actor, artist and performer Silvia Calderoni as she encounters international bold-faced names, including Styles, Eilish, Paul B. Preciado, Achille Bonito Oliva, Darius Khonsary, Lu Han, Jeremy O. Harris, Ariana Papademetropoulos, Arlo Parks, Sasha Waltz and Florence Welch.
“The presentation of the new collection is a joyful and irregular new tale, no longer constrained by the old notion of seasonality, closer to [Michele’s] expressive call and told by blending rules and genres, feeding on new spaces, linguistic codes and communication platforms,” Gucci said in a press release announcing Ouverture.
GucciFest, which will broadcast on YouTube Fashion, Weibo, Gucci YouTube and GucciFest.com, will also include fashion films featuring the work of 15 independent designers: Ahluwalia, Shanel Campbell, Stefan Cooke, Cormio, Charles De Vilmorin, JordanLuca, Mowalola, Yueqi Qi, Rave Review, Gui Rosa, Rui, Bianca Saunders, Collina Strada, Boramy Viguier and Gareth Wrighton.
Gucci hinted at the Van Sant collaboration on Oct. 28 when it posted a drawing by the director on its Instagram with a caption reading, “Impressions of Rome” along with the hashtag #GucciOuverture. Gucci also posted a Polaroid of Van Sant and Michele sitting on a sofa together.
At the time, Gucci told WWD, “a collaboration with Gus Van Sant on a project that will be unveiled in the coming weeks.”